Advertising-card



A. E. BRADLEY.

ADVERTISING CARD.

APPLICATION FILED SEPT. 3, 1915.

1,365,451. Patented Jan. 11,1921.

ivil we.

UNITED STATES PATENT OFFICE.

ADVERTISING-CARD.

Specification of Letters Patent.

Patented J an, 11, 1921.

Application filed September 3, 1915. Serial No. 48,845.

' To all whom it may concern:

Be it known that I, ALBERT E- BRADLEY, a citizen of the United States, residin at East McKeesport, in the county of Ellegheny and State of Pennsylvania, have invented certain new and useful Improvements in Advertising-Cards, of which the following is a specification, reference being had therein to the accompanying drawing.

This invention relates to certain new and useful improvements in advertising cards especially adapted to be used in connection with street car advertising, the object being to provide an advertising card which is so constructed that the same will attract the attention of the passengers riding upon said car, in a novel manner.

Another object of my invention is to provide an advertising card in which a mirror is employed in connection with any suitable figure or design so as to give the figure or design of the advertising card the appearance of the same being in motion by reflecting the scenery from the window of the car when the same is in motion. I am aware that various forms of advertising cards have been in use in which mirrors have been used in connection therewith, but which do not accomplish the same purpose as my advertising card, as by the construction of advertising card herein shown and described, when the design of a car such as an automobile is placed upon a mirror and secured in position within a car, such as a street car, when said street car is in motion the picture of the automobile will appear in motion.

Other and further objects and advantages of the invention will be hereinafter set forth and the novel features thereof defined by the appended claim. V

In the drawings Figure 1 is a perspective view of the portion of the car showing the application of my improved advertising card thereto,

Fig. 2 is a plan View of a card constructed in accordance with my invention,

Fig. 3 is a section taken on line 3-3 of Fig. 2, and

Fig. i is a section of a slightly modified form of advertising card showing the figure or design pasted upon the back of the transparent material and over which the silver is placed to form the mirror.

In the drawings, 1 indicates a portion of ordinary street car forming a movable support for my improved advertising card 2, whlch can be formed of any size desired, but preferably eleven bytwenty-one inches, the size ordinarily employed in street cars now in general use.

The card 2 comprises a cardboard base 1, formed of any suitable grade of cardboard, having a pocket pressed therein in which is arranged a mirror 3, on which is placed a figure or design 4, said mirror being secured in position within the pocket by a band or tape 5. While I have shown the mirror secured to the card in this manner, it 1s, of course, understood that same could be attached to an advertising card in various ways, and I do not wish to limit myself to any particular means of securingthe same to the card as various means may be employed without departing from the spirit of my lnvention.

In the perspective view as shown in Fig. 1, I have shown one of the cards provided with a picture of an automobile pasted upon the mirror and on another card the picture of a traveling man sitting within a car, the mirror being placed back of the windows thereof in such a manner that when the street car is in motion the scenery will be reflected into the mirror arranged in the windows of the picture so as to appear that the train is traveling, while in the form shown employing a representationv of an automobile, when the scenery is reflected into the mirror upon which the design is pasted or secured by any suitable means, the automobile will appear as being in motion.

In Fig. 4, I have shown a slightly modified form of advertising card in which '6 indicates a plate of transparent material on the rear of which is secured a design 7, over which the silver coating 8 is placed to form a mirror out of the transparent material and therefore I do not wish to limit myself to the use of any kind of transparent material as various kinds can be employed, such as a flexible transparent material which would allow same to bend in order to be placed in a position with the ordinary card support now employed in street cars.

From the foregoing description it will be seen that I have provided a novel form of advertising card in which a mirror is employed in such a manner that the scenery is reflected, as the car passes the same, into the mirror in such a manner that the design appears to be in motion, which will attract the attention of the passengers riding upon the car. By this construction of advertising card I am able to manufacture the same very cheaply and to obtain better results as an advertising medium than with previous constructions of advertising devices of this character now in use.

What I claim is The combination with a vehicle having windows formed in its sides, of an advertising card mounted within said vehicle, a mirror mounted on said card arranged to reflect through the windows in the sides of the car the scenery passed by the vehicle, 15

In testimony whereof I hereunto afiix my 20 signature in the presence of two Witnesses.

ALBERT E. BRADLEY.

Witnesses:

GEO. H. SULLIVAN, L. F. DAUME. 

